Claritysoft Blog
Our official blog with news, technology advice, and business culture.
The Psychology of Sales: How to Influence Buying Decisions with Science
Sales isn’t just about presenting a great product—it’s about understanding how people think, feel, and make decisions. By leveraging behavioral psychology and proven persuasion tactics, sales
Tips To Make Your CRM Project a Success
16 Practical, Tactical Tips for Successful CRM Projects Analysts estimate somewhere between 30 – 65% of Customer Relationship Management projects fail. (Some studies put failure rates
Preparing for Sales Calls: Innovative Ideas to Beat the Competition
You know that prepared sales professionals are more likely to win the business because they appear educated and credible. But, did you know that if you
Customer and Market segmentation – A New Way To Look At Your Market
Customer Segmentation: A Fresh Approach Customer and market segmentation are associated with large enterprises and big budgets. They have risen and fallen (and risen again) as
How To Retain More Loyal Customers
Increasing customer retention by 5% increases profitability up to 75%, according to one study, BUT it’s getting tougher to retain customers. Another study found that customers
Shocking Statistics About Customer Loyalty
Is Customer Retention Really That Important? (Hint: Yes.) Seven surprising customer retention statistics show us why. Higher Customer Retention = Increased Profitability Earl Sasser of Harvard
CRM Invoice & Quote Templates Make Lasting Impressions
Quotes and invoices are necessary, but they don’t have to be boring. Instead, make the most of these opportunities by showing off your brand and personality.
