Claritysoft Blog
Our official blog with news, technology advice, and business culture.

The Psychology of Sales: How to Influence Buying Decisions with Science
Sales isn’t just about presenting a great product—it’s about understanding how people think, feel, and make decisions. By leveraging behavioral psychology and proven persuasion tactics, sales

Why CRM is Crucial for Consultants
In the highly competitive world of consulting, managing client relationships effectively is the key to sustaining growth and building a successful practice. This is where Customer

The Benefits of CRM for Small Businesses
In the competitive landscape of today’s business world, small businesses must leverage every tool at their disposal to maintain an edge. Amongst these tools, Customer Relationship

How Ease of Use Improves Adoption Rate and ROI
In today’s fast-paced business environment, achieving high adoption rates for new technologies and systems is crucial. However, one factor that stands out as a key driver

7 Ways CRM Boosts Sales Performance
The Crucial Role of CRM in Boosting Sales Success In today’s dynamic business landscape, Customer Relationship Management (CRM) has emerged as a pivotal tool, particularly in

How to Choose the Right CRM: Applying the 5 Ws to Your CRM Search
Optimize Your CRM Search with the 5 Ws Applying the 5 Ws (Why, When, What, Who, Where) to your CRM search can streamline your evaluation process

Effective Lead Attribution Strategies for Real-World Small Businesses
Mastering Lead Attribution for Small Businesses: A Practical Guide Attribution modeling is more than just a buzzword in marketing today—it’s a strategic approach to optimizing how