Claritysoft Blog
Our official blog with news, technology advice, and business culture.

Top CRM Trends That Will Transform Customer Support in 2026
Customer support is no longer just reactive ticket handling. In 2026, it’s becoming proactive, predictive, and highly personalised — all powered by smarter CRM systems. If

How Ease of Use Improves Adoption Rate and ROI
In today’s fast-paced business environment, achieving high adoption rates for new technologies and systems is crucial. However, one factor that stands out as a key driver

7 Ways CRM Boosts Sales Performance
The Crucial Role of CRM in Boosting Sales Success In today’s dynamic business landscape, Customer Relationship Management (CRM) has emerged as a pivotal tool, particularly in

How to Choose the Right CRM: Applying the 5 Ws to Your CRM Search
Optimize Your CRM Search with the 5 Ws Applying the 5 Ws (Why, When, What, Who, Where) to your CRM search can streamline your evaluation process

Effective Lead Attribution Strategies for Real-World Small Businesses
Mastering Lead Attribution for Small Businesses: A Practical Guide Attribution modeling is more than just a buzzword in marketing today—it’s a strategic approach to optimizing how

Keep Customers & Leads Warm And Build A Stronger Pipeline
A customer recently shared his thoughts on what makes for great vs. terrible customer experiences. He mentioned that he hasn’t heard from his insurance agent in

The Game-Changing Benefits of CRM for small businness
Running a business can feel like a juggling act, right? Between keeping customers happy, making sure the team is on track, and watching the numbers, there’s