Claritysoft Blog
Our official blog with news, technology advice, and business culture.

Think HubSpot CRM Is Really Free? Here’s What No One Tells You (2026 Update)
Introduction HubSpot CRM is often marketed as a free, forever CRM. And technically, that’s true. But in practice, many teams discover limitations only after they’ve already

Boost Sales with Lead Attribution Strategies for Small Businesses
Mastering Lead Attribution for Small Businesses: A Practical Guide Attribution modeling is more than just a buzzword in marketing today—it’s a strategic approach to optimizing how

Keep Customers & Leads Warm And Build A Stronger Pipeline
A customer recently shared his thoughts on what makes for great vs. terrible customer experiences. He mentioned that he hasn’t heard from his insurance agent in

The Game-Changing Benefits of CRM for small businness
Running a business can feel like a juggling act, right? Between keeping customers happy, making sure the team is on track, and watching the numbers, there’s

Top 3 CRM Benefits Every Small Business Overlooks (But Shouldn’t)
What will you learn on this page? If you run a small or medium sized business and want to grow without losing control of your customers

Steps to Writing Phenomenal Customer Emails for Email Blasts & More
One-hundred billion emails are sent every day. Yes, that’s 100 billion, with a B. With all that noise, it’s no wonder that analysts estimate only 16-24%

What Does CRM Stand For? A Beginner’s Guide
CRM stands for Customer Relationship Management. Explore what CRM is, how it differs from contact management, modern features like AI and omnichannel, and what CRM systems can—and can’t—do.